Explorations in joyful internet business

A more joyful business

My plan for un-sabotaging my business, and becoming more human

The way we're taught to pursue 1,000 true fans is broken

What would marketing look like if it nourished our humanity?

Or, why the internet feels so utterly fucked

What the hell is this place?

Two creative containers with inquisitive roots that go deep

Instead of niching yourself into a prison, find the questions that bring you alive, and live them.

The way we're taught to pursue 1,000 true fans is broken

An experiment in rethinking ''data-driven marketing" from first principles

My first big experiment in non-coercive marketing

Growth ideology, 1,000 true fans, and a vision for the future of artisanal digital business