Rob Hardy

122 posts

i have come here to chew bubble gum, and gleefully undermine the world's dominant business paradigm. and i'm all out of bubble gum

NicheCraft: An Overview

How to build a creative business that stands the test of time.

An assortment of tools to help creators niche down, and build a business fueled by true fans.

How to become well known in a crowded market.

How to ensure your customers and fans feel really, really good about doing business with you.

A simple answer to the creator economy's most heated debate.

When you rig up your business with tiny mirrors, your ideal fans won’t be able to look away.

A shortcut for fostering a sense of belonging amongst your fans.

Let’s talk about obnoxious, insulting, predatory pricing practices.